Research Lab
An installation based on virtual reality, is at the centre of “Is memory data?”. Using VR goggles, visitors can immerse themselves in a world of hyper-reality, where they experience space, matter and in particular the element of water, in an unprecedented way.









"What it means for the bathroom when we experience something virtually replaces, or at least enhances the physical experience? Well, let us take the pragmatic view: we are currently using water not just for cleansing, but also for our well-being and for preventive applications, so it is quite conceivable that virtual experiences can help to significantly increase and enhance the effect of water in future, as well as encouraging much more efficient water consumption.”
Andreas Dornbracht